An Interactive App for Exploring Industrial Culture in the Swiss City of Zug

In close collaboration with the organization “Industriepfad Lorze“, EXCIT3D has developed an innovative app that brings the history of industrial culture in Zug closer to students, other young people and tourists in an exciting and interactive way. The company SQWISS GmbH also played a key role in the conceptual work. The app, which is available free of charge in the Apple and Google app stores (search term: “Industriekultur Zug”), offers a unique opportunity to explore the city of Zug and its industrial history.

Discover Industrial History With State-Of-The-Art Technology

The app uses GPS to guide users to 12 historical stations in Zug. At each station, users can read informative texts, view historical photos and watch videos explaining the industrial development of the city. This GPS function ensures that users can explore the city’s important past with its formative companies such as Landis+Gyr on their own or in groups, while at the same time immersing themselves in history.

Interactive Learning Opportunities

A particular highlight of the app are the interactive learning opportunities. After each station there is a quiz that tests the newly acquired knowledge. These quizzes are not only educational, but also entertaining and motivate users to visit all the stations.

2D Mini Games and 3D Augmented Reality Games

The app contains various 2D mini-games that convey historical content in a fun way. There are also 3D augmented reality games that bring history to life. At one station, users meet Alfred Escher, a pioneer of Swiss railroad history, as an animated 3D model. In augmented reality, he explains his work and its significance for railroad development in Switzerland.

Insights Into the Development Process

The development of the app has been an exciting process, combining historical research with cutting-edge technology. The content was carefully researched and created in close collaboration with historians to provide an authentic and educational experience. The technical aspects of the app, including GPS navigation and augmented reality features, were implemented by our experienced team of developers to ensure a smooth and intuitive user experience.

Target Group and Benefit 

The app was specifically developed for schoolchildren and young people to teach them about the industrial history of Zug in a contemporary and appealing way. But tourists and history enthusiasts will also find valuable information and exciting stories in the app. The combination of education and entertainment brings history to life and awakens interest in the past.

Alfred Escher during the first augmented reality test in front of the EXCIT3D office.

The Lorze Industrial Trail app is an outstanding example of how modern technology can be used to promote historical education. If you are visiting Zug soon, download the app in advance and start your interactive journey through time. Experience how the railroad pioneer Alfred Escher comes to life in augmented reality and be captivated by the fascinating history of this unique city.